Legacy Builders Program Review: Is It Legit Or a Scam?

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    You may have recently heard of the Digital Growth Community, or you’re looking for an honest Legacy Builders Program review. That is why, I’ve decided to share with you everything I’ve learned about the LBP course. In this article, you’ll learn what the Legacy program is about, what will happen once you join, and my experience after 6 months of being inside.

    The truth is, before I joined this program, there was little to no information about the program at all. This resource is basically what I would have loved to see before I got started. Make sure you see all the pro’s and con’s down below!

    Key Takeaways

    • The Legacy Builders Program is a digital marketing course that teaches you how to create and grow your own online brand.
    • You get to install your own ‘Freedom Machine’ system that allows you to take payments for various products offered inside of the Legacy Program.
    • Training is delivered in a video course format, you also get live calls to join.
    • Buyers gain Master Resell Rights, which means you can resell the course and take full payment, and the new customers still get full access to the regular program
    • Exclusive BONUSES: If you join the Legacy Builders Program through this website, you also gain additional exclusive bonuses. More info here

    The Legacy Builders Program: What is it?

    The Legacy Builders program is a digital marketing course that teaches you how to create a brand online, build your audience, and sell digital products to that audience using relevant marketing strategies.

    This program also has Master Resell Rights, which means if you were to purchase this course, you’d also have the rights to resell the course, take full payment, and the creators will fulfil the course delivery and benefits.

    The Legacy Builders Program does teach you about all of the foundational topics of digital marketing, which includes topics like;

    • Building a sales system
    • Making your own brand
    • Creating automations for continuous marketing
    • Advertising on different platforms (free and paid)
    • Social media marketing
    • Collaborations and Partnerships
    • plus more!

    Why the Legacy Builders Program?

    While there are a lot of similarities to other digital marketing programs out there, the Legacy Builders course has a lot more live training, group challenges, and touches on more topics.

    In fact, the amount of live training that is created inside of the Digital Growth Community (the community that hosts the Legacy Builders Program) is phenomenal.

    On top of the training course itself, there is between 6-10 live calls per week from tech training, to mentorship days. 

    There is also additional challenges like the “90 Day Success Sprint” and bonus trainings for mindset and content creation. 

    You definitely won’t be short of training or support once you get onboard. It’s almost kind of overwhelming.

    Who created the Legacy Builders Program?

    Michele O’Neil created the Legacy Builders Program (LBP). Michele is a mother who has been in the digital marketing scene for many years now, mainly focusing on platforms like YouTube, Instagram, and Tiktok. 

    After researching the internet about Michele, I wasn’t able to find anything illicit or dodgy that she was associated with, which was great to see, and it looks like the Legacy Builders Program is based offed her recent successes online. 

    If you decide to get started with the Legacy Builders Program, you’ll also learn about the Digital Growth Community which is her own private community, which she created many years ago. This hosts the LBP course plus other programs she has built in the past.

    Why the Legacy Builders Program is unique

    There are a few main things that make the Legacy Builders Program stand apart from the other MRR courses. 

    First is how the course and community is run. The creator Michele O’Neil is a mother who is closer to retirement age, who in the last few years has very quickly made millions of dollars utilising social media and sales systems. Unlike the other MRR trainers, Michele is much older, which actually appeals to those who weren’t brought up with technology, and she explains her training in a way that’s easy to understand and follow.

    Surprisingly, the feedback I’ve been getting is that her story and the way she explains digital marketing resonates with a certain older demographic, and they really like the experience of the Legacy course.

    The second thing that is different to the rest, is the pricing structure. Most MRR courses have just a single price point, but Michele wanted to make sure there was something for everyone, so she created 4 parts to the program at different price points.

    This allowed her to have products for higher end students, but also have something available for those with little money. Upon joining, you do also get access to the community and live calls, regardless of which product you purchase.

    Who is Legacy Builders Program for?

    Who will benefit from the Legacy Course?

    Those who will benefit the most from the Legacy Builders Program, are those with little to no digital marketing experience, or those that are looking to jump onboard on a current opportunity.

    The reason I say it’s suited for beginners with little to no digital marketing experience, is that the training teaches you everything from the ground up. This includes things like what you are building, why you are building, and how to build it.

    For those who have had digital marketing experience, it can be quite slow to start. Luckily, towards the higher stages of training inside of the program, the training becomes more technical, and far more advanced compared to the initial few modules. 

    I also say this is perfect for those looking to jump onboard a current opportunity, as the Digital Growth Community members number is growing very rapidly. In fact, it’s one of the fastest growing Master Resell Rights programs I’ve seen so far, so this shows me there is a lot of interest in this program. This also means, it can be easier to sell right now, as it’s in hot demand.

    So if you want to learn about digital marketing, or you want to jump onboard the reselling opportunity, then this program may be right for you.

    Legacy Builders Program Overview

    What’s Inside the Legacy Builders Program

    If you decide to join the Legacy Builders Program, you’ll gain access to all of the parts that build up the program. 

    These include:

    • Legacy Builders Program course contents
    • Digital Growth Community
    • Access to Live Call Calendar
    • 90x Day, Daily Blueprints
    • Ability to join Live Events
    • (not so) Exclusive Bonuses
    • My Actual Exclusive Bonuses
    • plus more!

    It’s safe to say, there is more than enough content to help get you on the right track. Let’s break down these parts into more details.

     

    Legacy Builders Program Course

    Interestingly, the Legacy Builders Program course is actually broken up into 4x core modules. These are also available for purchase separately, to help accomodate the budget of those interested.

    The 4 Core Modules inside the Legacy Builders Program:

    It’s been created in a way that you go through each of the 4 core modules, and as you do, you grow certain parts of your business. 

     
    The Launchpad Course inside of the Legacy Builders Program

    Launchpad Course

    First of all is the Launchpad. This is the first set of training inside of the LBP which teaches you about the business model, the mindset to adopt to focus on success, how to build an online sales system, and how to start collecting traffic.

    The training inside of the Launchpad is the foundational course to build your foundation, and get you ready to grow your business. 

    The Freedom Machine

    Inside of the Launchpad course, you’ll also get access to the Freedom Machine, which is the monetisation system that will allow you to resell the Legacy Builders Program, using the Master Resell Rights attached.

    This may be the hardest part of getting setup with the Legacy Builders Program, but is essential if you want to be able to resell the program. This can take anywhere from a few hours to a few days to complete.

    Luckily, if you purchase the Legacy Program from this page, you’ll also get my custom Freedom Machine sales funnel system and training, which you can get setup in as little as 30 minutes (instead of days).

    Starting Your Empire

    Once your system is all setup and ready to go, it’s now time to focus on building out your brand, creating your social media accounts, and growing your audience.
    This is what you’ll learn next in a series of live replays, setup sessions, and group training.
     
    The Passive Daily Pay Blueprint inside of the Legacy Builders Program

    Passive Daily Pay Blueprint

    Now you’re freedom machine is in place and your social media accounts are started, it’s time to focus on higher level strategies to help grow your business. That’s what the Passive Daily Pay Blueprint will start to focus on.

    First off, you’ll learn about the concept of Master Resell Rights, and how it fits into digital marketing. Topics covered will include advantages and disadvantages, legalities, plus the similar licensing models for clarification.

    Once that’s all done, it’s time to roll up the sleeves and get into strategies on how to present yourself online, how to build your brand identity, and how to create content that converts.

    Building a Strong Brand Identity

    When it comes to building a brand online, a lot of the times people don’t really know what they are doing. This is why building a strong brand identity is taught right in the early phases of the Legacy Builders Program.

    Actually knowing who you serve and knowing how to create content that will relate to your audience, will help you build a strong connection. This will help grow your audience, and increase your conversions too. 

    How to Attract Customers

    Now that you know how you should be showing up, it’s time to build out your social media channels, understand the algorithms and how the platforms work, then finally learn how to create the content for that platform.

    You’ll learn about Tiktok, YouTube, Pinterest, Instagram, and you’ll also learn about an advertising platform where you can post free ads to get traffic.

    There’s also a session on going live on TikTok and YouTube that can boost your reach, and help attract new customers.

    The Digital Mastery Course inside of the Legacy Builders Program

    Digital Mastery

    Next is 3rd core module of the Legacy Builders Program, which is Digital Mastery. Unlike the first 2x core modules which were focused on setup and starting off, the Digital Mastery course now focuses more on increasing income streams, and expanding to increasing conversions.

    To start off the course, you have access to a series of training called “6 Figures in 6 Months” which are live replays from Michele and the members, mapping out the next 6 months of their business.

    I admit, the live trainings to get a little long, but they’re all great knowledge.

    Recurring Income Streams, Affiliate Marketing, and Partnerships

    Next you will learn how to can find and introduce additional products to your existing audience, that can help create additional income streams.

    This is done through strategies like affiliate marketing and partnerships, which can be very beneficial as you can have multiple ways to make money, instead of all relying on one source.

    Email Marketing and List Building

    Another important part of your business, is the follow up. This is where Email Marketing steps in.

    Inside this training segment, you’ll learn how to build an email list, ways you can grow your list as a marketer, and how to build out automated email campaigns to keep your audience interested.

    This is probably one of the most neglected parts of a marketers business, as the time it takes to actually fulfil the process. Luckily, Michele teaches you how to use ChatGPT with particular prompts, so craft emails in a fraction of the time.

    10x’ing your Productivity with ChatGPT

    The final segment in the Digital Mastery course, is all about learning how to use ChatGPT to 10x your productivity within your business. As ChatGPT is still so new, it’s a great way to help reduce the overwhelm having your own personal AI to give you advice.

    The Legacy Builders Program Course Breakdown

    The Legacy Builders Program

    Finally, once you’ve gone through the first 3 core modules, you’ll reach the Legacy Builders Program which is the final phase. As you’d imagine, this also hosts the most advanced training inside the entire program, and should only be consumed once you’re up to this point. 

    Launching your Course/Program

    What you’re going to go through in this course, is learning how to create and launch your own digital product. You’ll learn everything from structuring your new program, actually creating it, how to price it, and finally launch it.
    You’ll also learn how to build a community around that digital product and the niche you’re in that you chose right back at the Launchpad training.

    Essentially, teaching you what she did to build out the Legacy Builders Program and her community.

    Scaling Your Business

    There are also a series of live training replays from Michele and members within the Legacy Builders Program program, going through different ways you can sale your business.

    Topics include: 

    • Settings goals & ramping for Black Friday
    • Converting Fans into Paying Customers
    • 90 Day Holiday Profit Push
    • ChatGPT Training
    • Free Ads Strategy Training
    • plus more.

    The Legacy Builders Program is the highest level you can be within this course, and you’ll have access to all the training and past replays. 

    Legacy Builders Program Bonuses

    (not so) Exclusive Bonuses

    You’ll notice once you join that they also give you an “Exclusive Bonuses” section inside of your back office. While these seem exclusive, they are actually inclusive for everyone. They provide these so resellers have an edge to resell the program.

    If you want truly exclusive bonuses, you’ll get all these regular bonuses mentioned below, PLUS you’ll also get my actual exclusive bonuses. These will truly give you a reselling edge.

    The exclusive bonuses provided for everyone who joins the Legacy Builders Program, include:

    • 200 Digital Product Ideas
    • 30 Day Market Strategy Growth Plan
    • $1 Million in 17 Months Blueprint
    • Faceless Marketing Training
    • Canva Crash Course
    These will be in your back office once you join the program, along side the training in the LBP Course.
     
    Legacy Builders Program Digital Growth Community

    Digital Growth Community

    If you purchase any of the courses available for the Legacy Builders Program, you’ll also gain access to the Digital Growth Community which is hosted on Skool.

    Inside there, you’ll be able to join live calls, and go through challenges created by Michelle and her team.

    One of the popular challenges a lot of people ask me about is the 90 Day Legacy Run, which is 90 full days of what you should focus on to build your business.

    Live Calls Calendar

    If you’d like to attend some of the live calls, then you’re in luck! The Digital Growth Community hosts many calls each and every week, addressing different parts of the business.

    Each Monday there is a mentorship call with one of Michelle’s team. Tuesday, Wednesday and Thursday are Tech Calls, so if you have any issues with setting things up, you can ask them live there. 

    There is also Legacy Builder Calls on Tuesday and additional mentorship calls on Thursday.

    On average, you’re looking at between 6-8 calls each and every week, so you’ll never be short on help with this community.

    Legacy Builders Blueprint 90 day blueprints

    90 Day Blueprints

    If you’d like to attend some of the live calls, then you’re in luck! The Digital Growth Community hosts many calls each and every week, addressing different parts of the business.

    Each Monday there is a mentorship call with one of Michelle’s team. Tuesday, Wednesday and Thursday are Tech Calls, so if you have any issues with setting things up, you can ask them live there. 

    There is also Legacy Builder Calls on Tuesday and additional mentorship calls on Thursday.

    On average, you’re looking at between 6-8 calls each and every week, so you’ll never be short on help with this community.

    Legacy Builders Program Cost

    As mentioned earlier, there are 4x core parts of the Legacy Builders Program. Each of these parts can be purchased separately, or can be purchased all together.

    Legacy Program Pricing:

    • The Launchpad = $100
    • Passive Daily Pay Blueprint = $300
    • Digital Mastery = $600
    • Legacy Builders Program = $900

    However, if you purchase any of the higher priced products ie: Digital Mastery for $600, you also get all products of lesser value included too. So in this case, you’d also get the Passive Daily Blueprint, and the Launchpad included.

    So if you plan on upgrading, it’d be in your best interest to buy at the highest plan so you have all the products.

    On top of the course prices, there is also a $29 fee each time you enrol in a course. A surprise that might confuse a lot of people, this is required after payment of the course.

    Upgrading Plans

    If you have purchased a lower plan, but you’d like to upgrade, you will have to unfortunately pay the full amount of the course for the upgrade. For example, if you purchased the Launchpad for $100, and you wanted the Digital Mastery, you’d have to pay the original $100 plus an additional $600, totaling $700.

    However… There is a 30-day window from the time you purchase, to upgrade to a higher plan and only pay the difference.
    What is Master Resell Rights

    How do the Master Resell Rights work?

    Upon purchase of the Legacy Builders Program, you’ll also gain the Master Resell Rights for the products you’ve purchased too. This means, you’ll be able to resell the products you’ve purchased, take full payment from the customer, and direct your buyers to the programs secret enrolment page.

    What I mean by the “products you’ve purchased” is, if you buy the Legacy Builders Program, you’ll be able to resell all of the 4 products as you’ll have the rights to all of them.

    If you only buy the Launchpad for example, you’ll only be able to resell the Launchpad and not the other products. The reason being, is you only have the rights to resell what products you have purchased.  

    Selling products with Master Resell Rights are similar to referring customers with traditional affiliate marketing. It also however, adds the action of selling digital products, and taking payment through your own payment gateways. I personally like it, and have had a great experience with MRR in my own online business.

    How is this controlled?

    Once you purchase, the course actually has different funnels for each product plan which have different enrolment points inside of it. So if you purchased the Launchpad, you physically wouldn’t be able to sell anything higher, as the pages won’t be there.

    Do I have to resell this course to see success?

    No. What you are taught can be translated to a lot of online businesses, and you are also taught things like brand partnerships and affiliate marketing too. However, the program primarily focuses on the Freedom Machine which is to resell the course.

    Is someone buys from me and wants to upgrade but I haven’t got access to the upgrade, what happens?

    Surprisingly, this is a common question. If you don’t have the higher upgraded product and one of the people who have purchased from you wants to upgrade, they will have to reach out to the admin to action the upgrade and pay them. 

    If they are outside of the 30-day window, they can instead buy from anyone as they’ll have to pay full price.

    Legacy Builders Program Logo

    Legacy Builders Program Review: Final Thoughts

    Now, after writing this Legacy Builders Program review and looking back at the amount of training and support inside of this program, it’s safe to say this is a massive program.

    As I mentioned right at the beginning, the Legacy Builders Program has an insane amount of engagement with its users. Whether you want to jump on live calls, go through replays, or even engage with other audience members, you’re never on your own. 

    Would I recommend this course?

    Yes I do. There is a specific market for this program, and after looking at my statistics and sales over the past few months, it’s safe to say it’s filling that market demand nicely.

    If you’re in a slightly older age category (35+) then this may be a great fit for you. The way Michele explains everything will be easy for you to digest and action. You’ll also be surrounded by piers in the same age group.

    Want even more value for the same cost? Get my Exclusive Bonuses!

    Legacy Builders Program Bonuses

    If you do decide to join the Legacy Builders Program through me, I’ve also created the best Legacy Builders Program bonuses you’ll find on the internet.

    I’ve put together a set of digital assets and tutorials, to help you get more from the LBP, get better conversions, and also teach you things that aren’t included inside of the program.

    Inside of my Legacy Builders Program Bonus, you’ll get:

    A custom Legacy Builders Program sales funnel

    • A custom follow up email marketing sequence
    • Tutorials on how to set them up in less than 60 minutes
    • My SEO traffic strategy that’s helped to generate over 150k in MRR sales, plus 500k in affiliate commissions
    • Support from me
    • PLUS you’ll be able to share this bonus stack with those who purchase the Legacy Builders Program from you.

    You won’t find any other bonuses like this on the internet, as it took a very long time to create, optimise, and be able to share it with you. 

    Others, simply won’t invest the time create what I have built for you. Instead, they may offer other MRR or PLR products as a bonus, which you’ll probably never or open or use.

    If you’re ready to take advantage of my offer, get the Legacy Builders Program now and you’ll get all of what the Legacy Builders Program offers, plus automatically get enrolled for these bonuses.

    My bonus is available for all courses inside of the LBP, you’ll get a funnel and emails to suit whichever program you purchase!

    Bonus 1: Custom Legacy Builders Program Sales Funnel

    There are currently 44,000 people inside of the Legacy Builders Program, that means, 44,000 others are using the same funnel to sell the program. Imagine if you could stand out from the crowd? Well, now you can. 

    My custom Legacy Builders Funnel is converting at 4% for me, which is much higher than the standard 1% conversion. You can get this free as the first bonus.

    You also get step-by-step training on how to set it up as fast as possible.

    Bonus 2: Custom Email Campaigns

    I’ve noticed that having an email campaign is one of the least actioned parts of marketers online businesses, so let’s fix that! I’ve pre-created a 10-part email series you can install with 1-click, customise, and activate within 20 minutes. 

    Don’t let time be the factor holding you back from doing email marketing automation!

    Bonus 3: YouTube SEO Strategy

    YouTube SEO has been one of the biggest game changers within my business, and has allowed me to go from a 5-figure business owner, into multiple 6. All using free traffic! 

    In this bonus training, I show you how I find video opportunities, and how I action them.

    Bonus 4: Article SEO Strategy

    Like you are reading on this page right now, my article SEO strategy goes hand and hand with my YouTube SEO strategy, to provide insane free organic traffic into my business.

    Imagine buyers finding you, versus you finding buyers. That’s the power of SEO, and I show you how I match the YouTube SEO strategy with the Article SEO strategy to create a powerhouse combination of traffic.

    Bonus 5: Use My Bonus As Yours

    Like mentioned in the first bonus, there are a lot of resellers selling the same products out there, so how can you stand out? Easy. First off a custom funnel, but you’ll already have that. So the next step, is to increase the value of your offer.


    This is usually in the form of creating your own products, offering support, etc, but a lot of people don’t have the capacity for that. Instead, I’ve created a way where you can add those who buy from you, into the bonuses I provided you with.

    Same massive value, except you didn’t have to make it! Then it’s a no brainer for  your buyers, buy from someone with little to no bonus value, or buy from you with a bonus that will actually help you get better results. It’s a win win! They can also use the same with their buyers, increasing the value of their offer.

    Bonus 6: Support From Me

    Finally, I know tech can be hard. I don’t want that to be the thing holding you back, so if you get started today, I’ll help you get setup and ready to go. Just reach out to me on messenger, email, whatever works best, and we’ll work together to get you up and going.

    You get all of these additional resources for free if you join through me.

    Frequently Asked Questions

    The Legacy Builders Program is a digital marketing course, which teaches you about building an online brand, growing your brand on social media, and selling digital products to your audience.

    The full Legacy Builders Program costs $900 to join, followed by a $29 website fee. It includes Digital Mastery, the Passive Daily Pay Blueprint, and the Launchpad too.

    The Digital Mastery course costs $600 plus a $29 website fee. It  includes the Passive Daily Pay Blueprint, and the Launchpad too.

    The Passive Daily Pay Blueprint costs $300 and also includes the Launchpad.

    Finally the Launchpad costs $100.

    Whatever programs you have purchased, are the ones you can resell. 

    Michele ONeil created the Legacy Builders Program. You can find her on Instagram under @micheleoneil_modernmom

    The course is NOT a scam. It is simply a digital marketing course that has Master Resell Rights attached to it.

    That being said, there are no guarantees for success, as it's simply education.

    After you enrol for one for the Legacy Builders Program courses, you will be redirected to another page where you are required to pay a $29 website fee.

    Once the fee is paid, you'll have instant access to the program you have purchased, plus the bonuses mentioned in this article.

    There are no guarantees with this program, as its educational. Results will depend on your ability to follow the instructions and market accordingly. Even then, there are still no guarantees it will work. If you are unsure, don't purchase!

    There is no affiliate program for the Legacy Builders Program and courses inside. However, once you have started, there is an affiliate program for the Digital Growth Community premium subscription. You can be an affiliate for that.

    Master Resell Rights have been around for over a decade, they are nothing new. Having Master Resell Rights (MRR) attached to a course is relatively new, which has caused all the attention in the previous years. 

    There is a Strict No Refund policy. Please be sure you want to join before you purchase, as there will be No Refunds.

    No, the Legacy Builders Program doesn't include any kind of network marketing aspects, or downlines, or pyramids.

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